Naman, Author at Tech Web Space Let’s Make Things Better Sat, 29 Aug 2020 09:16:04 +0000 en-US hourly 1 https://wordpress.org/?v=6.2.5 https://www.techwebspace.com/wp-content/uploads/2015/07/unnamed-150x144.png Naman, Author at Tech Web Space 32 32 15 SEO Directions to Increase Your Site’s Traffic https://www.techwebspace.com/15-seo-directions-to-increase-your-sites-traffic/ Sat, 29 Aug 2020 09:16:02 +0000 https://www.techwebspace.com/?p=36883 First of all, most web traffic comes from search engines such as Google, YouTube, Yahoo, and Bing. They crawl to your site to find the relevance of your content, other factors such as UX, speed, bounce rate, and many more. Why is...

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First of all, most web traffic comes from search engines such as Google, YouTube, Yahoo, and Bing. They crawl to your site to find the relevance of your content, other factors such as UX, speed, bounce rate, and many more. Why is traffic valuable? It’s like having a shop, and nobody shows up. So, who will you sell to? That’s the same thing with a web without visitors.

So, what directions should you take to increase your site’s traffic? 

1. Strategize on how to get organic traffic

website organic traffic

To work in this mission, you need to write down your objectives and have a concise SEO plan. Set targets that are realistic and achievable. First, tackle only one primary goal-then two minor goals. Split them into short-term goals of 3-6-12 months. You can now measure and track your achievements.

2. Get the SEO professionals

SEO Expert

Yes, I know doing it yourself is good. However, if you are truly honest to yourself, some technicalities require experts. Saving some cash is essential, but also, you can use the website optimization services because they have the marketing expertise needed. They will first review your site, then advise on what SEO direction to take. They will also explain how online business campaigns work and how to apply the keyword in your content.

3. Learn SEO basics

When you get time, prioritize learning the techniques of driving traffic using SEO because it is crucial. Use Google to guide you on what you don’t understand. If you are willing, you will find the way forward. However, it is not something that you will get right on. It takes time, with some practice here and there, you will be fine.

4. Know your main target audience

target Audience

Why is this important? Well, if you know them, you will find them. By now, you must acknowledge the power of social media. Research on which particular platform they are spending most of their time. But if you have no idea who is interested in whatever you are advertising, it will leave you feeling frustrated.

5. Research keyword

SEO keywords

Just before you put your content down, you will have researched a keyword appropriate for the user. Ask yourself which are the most likely phrases that they use? You can even look for synonyms. Write them down and brainstorm.

6. Keyword density

Now that you have identified your keyword, what’s the right frequency that you should use? If you have more than 10%, that is keyword stuffing, and it is not appropriate. Use the keyword at the beginning, and moderately on your content. Aim for 3 to 7% per page.

7. Write quality content with the user in mind

SEO Blogging

Now that you have your keyword- start writing as if you are having a conversation with a friend. Not that you should forget the SEO, but this factor will lead to that. Your content will feel more natural and will attract organic traffic.

8. Track yourself

Google Analytics

Make a habit of checking your search result so you can pull up your socks. All you need is to type the keywords associated with your business and see your SERPs. An online tool such as webtrends.com and Google Analytics will help you find what your competitors are scoring.

Below are some of the information results you will get;

9. Research your competitor’s successful strategies

After identifying your competitors, start perusing their SEO strategies to find out why their scores are on the roof. Could it be they have a more appealing visual structure? Do they attract more engagements? Get all the information and act.

10. Time to improve your website content

content marketing

The first improvement you need to tap on is your site content. Why is this a priority? Well, it will naturally get more authority because it has been there for long. Make ideal changes in headings and keywords. If possible, don’t change the URL structure. It is good to maintain the existing one.

Ensure the meta description is optimized, and your content is exciting and engaging with enough content starting from 300 words and above. Check if you have rich content filled with images, videos, and infographics.

11. Increase your site’s usability

Machine Learning on Mobile Apps

A user-friendly place not only increases traffic but also helps you to get high ranking. That means visitors find it easy to navigate, which means it’s accessible. If it lacks this, you need to use SEO technicalities, which will improve your site’s usability. Either use affordable SEO services or try these SEO techniques below:

  • Work on your loading speed; check if this is the cause of the high bounce rate. A tool like Pingdom will help you monitor your page load status.
  • If you have a page without internal links, then you need to add them. Also, you can use a footer link or navigation menu link because they all count.
  • Improve your meta by ensuring these factors:
  • Title; use a maximum of 70 characters for your heading, which should also be unique.
  • Improve your meta description; if you use the rule of 150/150, you will be safe. That means 150 of your first characters contain the essential information, while the rest has a related message.
  • Appy schema markup; it helps your page to return useful user results.

12. Have a proper marketing strategy

Affiliate Marketing

When you have valuable content, you can easily publish it on authoritative websites, and get yourself a link. Ensure to use the right connections, which brings us to the next direction.

13. Distinguish the right and lousy link

Using links can impact your site performance. Therefore, you need to use a backlink analysis to find the good and the wrong link. Having wrong links will harm your site, while the good ones will give it a positive impact.

14. Optimize to impress your readers

Firstly, know who you are targeting for your content. Then give your readers educational information that resonates with them and ask which keywords they usually use while carrying a search query. That way, you will improve your SEO as you increase your traffic.

15. Good rank maintenance

Improved Visibility

Now that you’ve managed to nail the necessary SEO directions, support is essential, reducing the threat of losing and falling back to low ranks.

The impact of traffic on your site is enormous. By following the directions shown in this article, you will get there. Do whatever it takes to increase organic traffic. You can pay for affordable SEO services or other platforms such as Google. However, if your tech development skills are on point, do it yourself.

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Peaks For Link Building To Your Website https://www.techwebspace.com/peaks-for-link-building-to-your-website/ Mon, 04 May 2020 07:39:34 +0000 https://www.techwebspace.com/?p=34120 One thing you have to know is that links building is a factor that matters to Google ranking. Ask yourself if your business is earning social shares or organic links? That’s the most critical question you should be asking yourself today. Before...

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One thing you have to know is that links building is a factor that matters to Google ranking. Ask yourself if your business is earning social shares or organic links? That’s the most critical question you should be asking yourself today. Before people link to your site, they look for crucial details such as quality issues. Your site may have them without your knowledge.

One way to solve this is to hire affordable SEO services to make sure your website has no problems. Below are critical peaks for high-quality link building;

Have a healthy link profile

Some people manipulate links for their benefits so they can cheat the search engines. They may succeed, but once discovered, they get slapped with a penalty. It is a way of getting an artificial link which does not impress Google. Instead of cheating, try to maintain a good profile site that earns you natural links.

You can do this by offering top-notch content to your readers about what they want. If you can do this, people will naturally link to your site.

Do a competitor’s backlinks analysis.

It is good to know what your competitors are doing-especially those with leading sites. But first, check if they have earned quality backlinks worth emulating. Get to know who is linking to them? Use the SEMrush tool to see the top pages. By conducting thorough research, you will be avoiding low-quality strategies.

Content marketing

Why would others build links to your site? Well, this depends on your content marketing. But just before you embark on that, ensure you have a remarkable content that is worth linking and the type that can earn you natural links. A quick way to get you there is through blogging and using influencers.

Use a Followerwonk to find influencers from Twitter. Through Twitter bios, a list of people in your niche will appear.

Look for those who have high social authority and lots of followers. Once you have recognized the one that fits your niche, it is time to connect.

Blogging 

When you blog, be on a mission to impress your readers. As you choose a niche, let it be relevant to your blog’s subject matter. If you are knowledgeable, offer advice on your topics and show credibility through your search. It will drive traffic to your page and create more links. Since you don’t want to stop there, you can syndicate your blog post to other platforms such as Twitter, Facebook, and Instagram, and this will boost your social share. After you get enough of those links, and your page features at least in the top three, more and more natural links will pick up.

Media links

The media links are used with the intention of a marketing push to acquire such links, which does not scale easy. The best you can get are organic links generated from content production. However, you should watch out on those low-quality sites which use black hat methods, and they try to manipulate Google’s SERP. Find the popular media site where you can get organic links.

LinkBait

According to Senior Webmaster Trends Analyst at Google John Mueller, when you link to sites, and then you ask them to link back to you like a tit for tat, it is called a link exchange, and it is not acceptable. Unless you are doing it on a smaller scale, which does not trigger spam alarms, however, you must get rich-content on your site to attract natural links.

To earn high rankings, you need valuable keywords, and getting on top of the SERPs is not easy. That’s why it is ideal to hire an affordable SEO service that will get you there. Their work is to see to it that you nail the Google rankings, and you will benefit from their full breadth of expertise.

Before you post any linkbait, here are things you need to consider:

How many links does your blog earn you?

How do you measure your link building on your site? Well, there are many ways to do this. A great tool to do this is Moz’s Link Explorer. After publishing a blog that received proper attention, you want to track the number of links earned. For your page to scale with Google SEO ranks, hire SEO experts who understand all the secrets there is to scale up to where you want.  

Local outreach

If you are running a small local business, the first place you need to bring awareness is in your community. There, you can earn valuable links. So, you need to get involved in the events, workshops and promote loyalty programs in the city. Post jobs and run competitions. Build a relationship with local people and find out how you can improve your economy. When you apply these strategies, you get excellent links.

Go for only high-quality links.

The best way to link is to use authoritative sites that are using Domain and Page Authority metrics. When it comes to backlinks, it’s not about quantity but quality. Indeed, you would rather have one high-quality link than a bunch of low links that will take you nowhere. So long as backlinks are coming from authoritative websites, the number is not that important. The keyword here is quality.

In conclusion, you need to understand that Google does not easily rank a link until it has earned a high-quality organic link. It is smart to hire SEO experts to guide you on the steps that you have to take to scale high. And if you try to use shortcuts by getting manipulative links, they will get you. Use our guide above and start building quality-links consistently. 

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