High bounce rate means that your website is not attractively enough designed to entice a visitor turns into a client. Alternatively, your website might not be performing well, which is the reason why users don’t prefer to stay long on it or explore other web pages.

So How to Fix Bounce Rate of My Business Website?

Very real and not so fortunate that, not every user visiting your website will be looking for the same thing that you offer, so it’s practically difficult to have bounce rate as zero. Still, if you work continuously it will decrease your bounce rate and increase the number of visitors on your site and stay on it for some time.

If your bounce rate is between,

1. 26% – 40%, it is excellent
2. 41% – 55%, it is average
3. 56% – 70%, higher than average, may or may not be the issue; depends on the nature of your site
4. More than 70% is disappointing, especially when about a content-based website.

How to Reduce Bounce Rate of My Website?

>> Ensure the website load quickly A slow loading website kills the curiosity and interest of the visitor. Every time it takes a second more to load your website, the chances of your prospective client leaving your site increases exponentially.

>> Give web users the information they need Visitors visit a website for a reason. As the website owners, we must make website information authenticate and the information that a visitor looks for.Ensuring the right information on your website will not only help you to decrease the bounce rate but will also help to build your credibility.

>> Huge Pop-Ups, Ads, And Click bait are annoying Don’t confuse your website visitors with irrelevant, and obtrusive content. If they feel amused or distracted, simply they will leave the website.

>> Internal Linking Bounce rate defines the percentage of visitors who don’t navigate further on the site after viewing a webpage. So, it’s totally logical to use internal linking entirely on the page to other sections of your website!

>> Website Design and Content Format Ensure along with your website landing page is also, visually appealing. This comprise of easy to understand the structure, text separated by winning images and videos, bullets and listing, subheadings, compelling charts, an artistically delightful color scheme, etc.

>> Responsive Website A website isn’t mobile-optimized or responsive, totally is turn off to attract a visitor. As mobile users are high nowadays, chances they will be visiting your website through mobiles. Consequently, if your site doesn’t render well on mobile devices, you might be missing a lot of your visitors.

>> Website Search and Navigation It’s necessary that people get easy and clear ways to navigate on your website when you want them to explore other webpages. Navigation should be intuitive and uniform so that users quickly get an idea of finding what they look on your website.

>> Excerpts Excerpts are “hand-crafted outlines of your content”. Excerpts or the description are usually used on the web pages like the homepage or blogs, highlighting the recently published posts. Along with the catchy post title and a thumbnail image, excerpts hook the visitor so that they click the link, which increases the page views compared to the ones with no customized description.

>> Similar Content Recommendations Always suggest similar content related to your website content, by following this practice you give them a reason to visit the rest of the website. Visitor who click those recommendation links, decrease the bounce rate of your website.

>> Clear Calls to Action on Landing Pages Ensure it is 100% clear that you direct the visitors right when they arrive on your landing pages. Your goal of the CTA should be clear, and the placement on the website should also be clear.

>> Keep Your Website Content Fresh and Updated It is crucial to keep your website content up-to-date as none of your visitors enjoy surfing a website whose content didn’t get updated from 5 years. Fresh content is essential, especially for reducing your website bounce rate. Currently, people are more focused to look information which is fresh, so it is essential to offer totally unique and fresh content! SEO also counts fresh and unique content, which more adds to its cruciality.

Conclusion

Improving the bounce rate of your website seems to be a challenging task, but it’s doable. Though it demands a lot of time and efforts, if you want your visitors to stay longer on your site, it is worth striving to decrease your bounce rate.

The post 9 Ways to Fix High Bounce Rate of Your Business Website appeared first on Tech Web Space.

Usability of Mobile App Development Pre-planning

The preplanning of mobile app development makes it easier to know its functioning, its usefulness to the end users and their involvement with the app. Therefore, the process involves mobile app defining.

But, why is it so important? Having a sharp understanding of what is expected of the mobile app developers, the features and specifications that the app should have, and the end purpose of the development benefits the developers to create an app which sets it apart in the cut-throat market competition.

Take proper time in mobile app development pre-planning, this goes a long way in minimizing the overhead costs, eliminating delays, and delivering the project punctually.

Planning not only involves defining the app functionality, but also covers setting proper budget, timelines, and goals. Transparency and undesirable delays get eliminated, which, reduces the overhead expenses. Accurate price forecast is available with the marketing and development team so that variations can be recognized by them and reduce the same.

Pre-planning further helps to gain insights into your prospects, competitors, and the prevailing market trends. It is the most efficient way to bring innovative and impressive features in the app at the decisive moment of the development phases. Having valuable market knowledge at an initial project planning & development phase, you can successfully create an app which is unique and offers something different than several others in the market.

Furthermore, planning before the development benefits to streamline the workflow, and make it more organized. Planning for mobile app development?

Here, is a thorough guide to follow –

#1 Sum up the mobile app definition

The first most step of mobile app pre-planning involves in preparing a concise description of the app’s applicability and functionality. It’s essential to keep it crisp and clear, but it is also essential, that the core functions and features are what the description talks of.

#2 Determine the Needs of Your Target Users

One of the most crucial point, yet you need to determine the factors first that identifies your target users. For this, it is essential to understand your market and know the buyer persona and behavior. Perform surveys and polls on social media to pull out the best facts and figures that benefits you in the following web development process.

#3 Look for the similar mobile apps

Apparently, you can discover similar apps unless your app idea is not something different or incredibly unique. Check for few apps, and find their essential features, functionality, technical viewpoints, client ratings, and reviews, and more.

#4 Conjure up a ‘Powerful’ Idea

It is necessary to recognize people who can add power to your app idea, and not always like-minded people. Brainstorming with creatives from diverse fields is the most excellent way to produce a better outcome and trendsetting ideas. Ensure you can brainstorm with the viewpoint of an expert as well as the client.

#5 Create a Master Record of Results

A master record of your outcomes may vary from the things that you ideated in the beginning. Carry out your own research with surveys and polls, and build a complete list and parallel this with the first thing that you conceptualized. This step of master record helps you to understand the improvisation of the mobile app development planning.

#6 Convert the app ideas into a flowchart

The easiest way to communicate your app idea is to do it through a flowchart or diagram, and simplify the understanding of workflows, and functionalities. Though, at one point ensure that it is clear, brief and straightforward for all to agree quickly. Include testing demands, budget, deadlines, etc. in the flowchart. Try to keep it as detailed as you can, but crisp and clear in a flowchart.

Conclusion

Pre-planning is crucial for the process of mobile app development, however not all businesses pay much attention to it. We typically are inclined to disregard the need that often arises or to add new attributes that improve an app. Focus more on designing a user-centric and bug-free app that offers a smooth user experience.

The post 6 Effective Planning Tips for a Successful Mobile App Development appeared first on Tech Web Space.