To that end, freelance ghostwriters should have a functioning website. Here are the reasons why.

For Online Presence

If you’re starting out as a freelance ghostwriter, a website is the right place to begin. Sure, work on your writing, but we’re talking about having a digital presence. At the risk of sounding like we’re spewing hyperbole, the fact is that having a website can make or break your credibility.

Even when talking generally, websites are simply the way of the world now. Think about it. If there is ever a business that you can’t find online, you will doubt whether or not their offerings are decent and perhaps even go so far as to deem the enterprise shady!

In a world where even some toddlers have dedicated pages and websites, you as an up-and-coming writer should surely jump on the bandwagon.

To Showcase Notable Work

Websites can highlight your personality through your greatest asset…your writing. Utilize this space to demonstrate to the world exactly why you have all the makings of the best writer in the business!

If you feel like you don’t have enough work to put up on your website, thus defeating the purpose of having one, fret not. It’s typical writer behavior to constantly second-guess your work and capabilities. In that sense, you’re already halfway there!

Jokes aside, we’re not saying you whip up new pieces solely for your website, but you must have some well-written poetry, opinion pieces, or reviews from the past. It doesn’t matter if they weren’t published. If they’re not up to par, consider editing them before uploading. It’s also a good idea to put up some published pieces on the website. Considering the fact that you’re looking to attain ghostwriting projects, showcasing your writing prowess via how comfortable you are writing about a variety of subjects will serve you well.

Here’s a bonus tip: upload your CV to your website and include all the writing you’ve ever done. That way, you’ll prove to the world that you mean business without having to put up each and every piece.

To Broaden Readership

As a writer, having a social media presence is not enough. We’re not negating its importance, but all your socials need to be anchored to your website. Your followers need to know that that is the main portal through which they can read sample chapters, blogs, and the like. After all, that is what they’re following you for.

Your website should be part of the results search engines display when someone enters your name. Imagine if they discover you don’t have a dedicated website. There goes your image.

Additionally, if you happen to have people following you for other reasons, even they can be redirected to your website. This will do wonders to widen your reach and expand your readership base. Trust us; your agent will thank you when the time comes to launch your debut book.

The point we discussed earlier applies here as well. You can not survive in today’s competitive world if you don’t cover all your bases. In this day and age, having a website is one of the most obvious ones.

As a Marketing Tool

While this is more applicable to writers seeking to write the next great American novel, a little marketing never hurts freelance ghostwriters.

We are all willful participants in this rat race, so we might as well do what’s needed. The fact is, even if your primary focus is ghostwriting, you never know what the future holds. You may decide to write a book at some point. To make it into a success, you’ll want an established readership to get the word out.

Literary agents also place a lot of importance on writers’ online presence, so you can’t go wrong on this front.

As a Portal for Special Announcements

When it comes to announcing fundraisers, events, and tours, it should be through your portal. Social media is a great way to do this as well, but you can use it to launch teasers and promos regarding whatever big announcement you have. For the main reveal, you should tell your followers to subscribe to your mailing list. Their incentive to join it is self-explanatory; they will be in the know as and when things pertaining to their favorite writer happen!

Email List

Having a website is also the perfect way to build a list of readers. If you don’t already know, it is hard to acquire genuine email addresses. When the time comes, you will know where to send those targeted flyers and email bursts regarding your work.

As a Blog

Apart from uploading written pieces, you can feature a blog on your website. This can include anything and everything you think will help pull new readers and retain old ones.

Maintaining a blog can have far-reaching consequences on your career as a freelance ghostwriter. Just make sure you don’t let it sit and collect dust. Once it’s up and running, update it regularly. The idea is to engage with your readers, not bore them.

Blogs also let readers and visitors comment on posts, increasing engagement. This could be an amazing and FREE way through which to connect with your audience. This is the kind of thing that turns fans into loyal patrons.

Conclusion

If you were on the fence about setting up a website, hopefully, this article has done a good job of convincing you. There’s simply no denying that websites are the order of the day across all businesses and professions. This rings especially true for freelance ghostwriters looking to make it on their own.

The post Here’s Why Every Writer Needs an Author Website appeared first on Tech Web Space.

For some reason when everything is perfect, the glaring error sticks out like a sore thumb. Your eBook needs to have zero errors before you publish it and make it available for download either free or for a small fee to your customers.

Through your eBook, you want to maximize your sales, but it won’t happen if you release an eBook riddled with mistakes. Your goal is to ensure no mistake exists and you can do it by hiring a professional eBook editor trained to spot spelling and grammar mistakes.

A beautifully written and competently and carefully edited eBook can increase your sales. Even if your eBook has the former and not the latter, your sales will still fall and you might become popular for writing a poorly edited eBook (that’s the kind of publicity you don’t need surrounding your eBook). Here are a few reasons explaining how eBook editing can increase your sales:

1.     Increased Credibility

If you publish an eBook with several mistakes and errors, it’ll not build your credibility, but it’ll decrease it. How can a reader recommend your eBook to others if they stopped reading it halfway due to the number of problems they encountered while reading it?

A poorly edited eBook will not even generate any buzz among your target market and it’ll also not do what’s supposed to, which is to attract readers to your business and convert them into buyers. If you don’t have time to edit your eBook, you can always hire an eBook service to do it for you.

It’s better to pay someone to do it than not do it all. If you do edit it, you may still not have the expert eye for catching mistakes and errors as a professional eBook editor does. It’s not worth losing your credibility over. Get it edited and then published.

2.    Create Long-lasting Connections with the Right People

You aren’t a successful business if you still haven’t made long-lasting connections with the right people. How will you find them? Your eBook will lead them to you. An eBook serves as a gateway for valuable information for readers.

Your aim is for those readers to come to you for solutions. However, why would they even come to you if they found problems in your eBook? Here’s what they’ll think:  If the business couldn’t even take the time to review their eBook for spelling errors and grammar mistakes, how can they ever expect to solve our problem.

In fact, they might not even get very far into your eBook due to all the mistakes and errors in it. You need to ensure your eBook is free of all issues before you publish it on your website or through some other third-party platform.

3.    Increase Website Traffic

An eBook can increase traffic on your website, but for it to do so; your eBook should be well written with no mistakes. Through your eBook, you can target the right audience to visit your website to download your eBook.

Once they do, you’ll receive their email address, which you can use for lead generation. You can send them emails regarding your products and services, including any latest eBook you release. However, all your efforts will be in vain and your money down the drain if you failed to edit your eBook. If you don’t have the time to edit your eBook, your best bet is to go for eBook editing.

4.    Increase Brand Exposure

If you want to maximize your sales, you need to work on your brand exposure. Writing and publishing an eBook is just one out of the many ways you can achieve that. An eBook has the potential to reach several potential customers who may have discovered your eBook via a Google search, user reviews, or word of mouth.

They’ll download your eBook and if they like, they’ll recommend it to others and leave a good review about it as well. If you haven’t edited your eBook properly, expect them to leave a negative review to alert others about your unprofessionalism.

You need to edit your eBook to increase brand exposure. You can also direct readers to specific pages of your website by adding live, clickable links within it. It can bring your readers to contact us page, products, and services page, or the home page.

5.    Establish Several Revenue Streams

You need to establish several revenue streams to earn money and one way to do that is by selling an eBook. If you want to earn money through your eBook, you can sell it for a small fee either through your website, email, social media platform, or a third-party website.

Third-party websites already have an established audience and with every eBook sold through their website, you’ll earn a commission. However, some third-party websites charge an upfront fee instead of taking a small percentage of your earnings.

Before accepting your eBook on their platform, they’ll review it and if they find several mistakes, they’ll reject it, as they too have a reputation to maintain. You can also use the eBook’s content to create online webinars or blogs for instance.

For instance, you’re a guest speaker by profession. You can share your expertise on a certain subject by writing about it in your eBook. Your eBook can also help you book some public speaking gigs at companies.

6.    Easier to Update

You can update your eBook with new content. You can quickly make changes to the eBook and then republish it. While updating your eBook, you may make an error or a mistake, which you accidentally overlooked.

You may not even know where to place the new information about your topic that has recently come up. You may not know how to structure it properly either. This will create a lot of trouble for you and be an unnecessary headache and worry.

You can avoid that by hiring an eBook service, offering both an eBook writing service and editing service. If you want to write an eBook from scratch or on another topic, but you don’t have the time, hiring professional writers and editors can make the entire process easier and faster.

Release a Perfectly Written and Edited eBook

You need to ensure your eBook doesn’t contain any mistakes and errors by proofreading it not once, but twice. However, you may not catch the mistakes and errors, which will then cause them to remain there to be discovered by your readers.

You can avoid that by sharing your eBook with an eBook editor, as having a third person edit your eBook can ensure your eBook is free of issues. If you don’t have the time to edit your eBook or you just can’t edit anymore but have a feeling that there might be an issue in it, don’t leave it up to chance, as it’ll look bad on you and cause you to lose potential customers and sales. Just hire a professional editor who can give your eBook the time and attention it needs.

The post Here’s How eBook Editing Can Maximize Your Sales appeared first on Tech Web Space.